Wine & Liquor

We understand how the needs of the wine and liquor industry differ from those standard specialty retail stores. We have spent years working with liquor wholesalers, distributors, and retailors to maximize efficiency through process review and automation.

Counterpoint Inventory

Inventory Control

  • With up-to-the-minute inventory counts, you will always know what is in stock, on-order and in transit.
  • Plan for the peak seasons with inventory control and reporting.
  • Reduce or eliminate shrinkage and stock discrepancies.
  • Track profit margins.

Counterpoint Item Set Up

Item Set Up

  • Ability to import spreadsheets of items and UPCs from vendors directly into Counterpoint.
  • Counterpoint currently has a database already created with the most common beer, liquor, and wine items, including their UPCs.
  • Spend less time importing information and more time focusing on your clients.

Counterpoint Customer Service

Customer Service

  • Point of Sale Checkout
    • Fast, easy to use system includes: touchscreen 2-second credit card authorizations.
    • Ability to accept deposits.
    • Setup age restrictions and ID scanning.
  • Customer Loyalty
    • Track retail and wholesale customers with the ability to charge different prices and taxes for each.
    • Create A/R charge accounts.
    • Establish frequent buyer programs, gift cards, and more.

Counterpoint Pricing


  • Print labels on-demand or with receivings.
  • Ability to define multiple price levels, contract prices, employee and customer discounts, markdowns, and promotional pricing.
  • Counterpoint allows you to purchase a case, receive and sell by case, individual unit, 6-pack, 12-pack, etc.
Counterpoint Reporting


  • Track trends with a six-week sales analysis.
  • Print activity reports for specific periods.
  • Daily exception reports aid in discovering price overrides, voids, etc.
  • Sales History reports allow the ability to view complete details of every sale.
  • Analyze item sales history to identify top selling and bottom selling items.



  • Automated purchasing provides the ability to calculate current stock levels and automatically create purchase orders.
  • Ability to interface accounting package with Counterpoint


Mainspring Extensions

  • Distributor Order Automation
  • Monthly Wine Club
  • Quantity Sold Limitation Enforcement
  • Driver’s License Scan