Retail Loyalty Program Dos and Don’ts

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Are your customers loving your loyalty program? Difficult times have a way of showing you who your real friends are. And, the uncertainties consumers are facing during the pandemic are quickly revealing to retailers whether they’ve truly cracked the loyalty code with their customers. For example, many consumers have strayed from their typical shopping patterns…. Read more »

Universal Customer Marketing Interface

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Communication between your business and customers is essential to success in the retail industry. Email marketing is still one of the most cost-effective ways to stay in touch with customers. We are excited to introduce our latest product, the Universal Customer Marketing Interface. The Universal Customer Marketing Interface is a time-saver for business owners. It… Read more »

Counterpoint API

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The Counterpoint API (Application Programming Interface) is a fully supported rest API that allows integration of any number of third-party applications. Why Do I Need the Counterpoint API We built the Counterpoint API with easy integration in mind. Many common features are already supported and ready to go. Just a few include: Support for multiple… Read more »

CPShop for Counterpoint

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  CPShop for Counterpoint   Customers are moving more and more to online shopping. Without an e-commerce solution, your company could be missing out on revenue. Does creating a website seem too daunting, too intimidating? It doesn’t have to be. We are happy to announce we have an e-commerce solution that is simple to create… Read more »

How retailers can leverage e-commerce business to account for store closures

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Many life-essential retailers—think grocery stores, pharmacies and gas stations—are having to modify their business hours to keep consumers and employees as safe as possible during the COVID-19 crisis. Other retailers are closing their physical doors entirely, like Apple, Macy’s and Nordstrom, to limit the spread of the virus. Consumers are being inundated with emails from… Read more »

We’re Hiring!

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Mainspring is always looking for new team members! Currently, we are accepting applications for Application Specialists. Who We Are Mainspring is a growing technology company headquartered in Tulsa, OK.  We sell and support Retail Point of Sale and Inventory Control systems to a number of retail industries.  Our focus is on customer service and providing… Read more »

2020 Counterpoint Calendar Update

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If your Counterpoint calendar follows the normal calendar, you’ll want to make sure you’ve updated your system in 2020. First, create a calendar (if you don’t already have one) for 2020 in Setup | System | Calendars.  You can configure custom Seasons, Months, and Weeks, or you can click the Set Default Dates button to… Read more »