Retailers today are collecting more customer data than ever before, but many aren’t fully using it.
Your NCR Counterpoint system contains powerful customer insights, purchase history, and behavior data. But if that information isn’t connected to your marketing platform, you’re missing opportunities to increase sales and strengthen customer relationships. That’s exactly where Customer Bridge comes in.
What is Customer Bridge?
Customer Bridge is Mainspring’s integration solution that connects NCR Counterpoint directly to your marketing platforms, including:
- Klaviyo
- Mailchimp
- Brevo
This allows your POS data to automatically sync with your marketing system, giving you smarter campaigns, better segmentation, and stronger customer engagement. No manual exports, no spreadsheets, no outdated customer lists, just real-time marketing powered by your POS.
What Customer Bridge Syncs
Customer Bridge securely syncs key data, including:
- Customer Information
- Purchase History
- Items Purchased
- Order/Ticket History
- Customer Segments
- Custom Fields
This gives you the ability to create powerful marketing campaigns such as:
- Target customers who haven’t visited recently
- Promote specific product categories
- Reward loyal customers
- Send automated promotions based on buying behavior
- Create seasonal campaigns based on past purchases
The possibilities are nearly endless.
Why Retailers Are Adding Customer Bridge
Retailers using Customer Bridge benefit from:
- Smarter marketing campaigns
- Increased repeat customers
- More targeted promotions
- Reduced manual work
- Better use of customer data
- Improved customer loyalty
Instead of sending the same email to everyone, you can send the right message to the right customer at the right time.
Is Customer Bridge Right for You?
Customer Bridge is ideal for retailers who want to:
- Improve customer engagement
- Increase repeat business
- Modernize marketing efforts
- Use data more effectively
- Automate marketing workflows
If you’re already using NCR Counterpoint, you’re closer than you think.
Learn More or Request a Demo
Learn more about Customer Bridge and explore how it can help your business by visiting the product webpage. If you’d like to discuss your setup or request a demo, our team is happy to help.
